karls scott
Procurement of Packaging Design Services for FMCG and Retail Brands 2023-2030

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The packaging design services category is anticipated to grow at a CAGR of 4% from 2023 to 2030. The packaging industry is witnessing a shift toward sustainable packaging to optimize the amount of material used. Corporate Social Responsibility (CSR) has come into the spotlight to improve brand perception in recent years. Companies are now adopting "rightsizing" as part of their CSR initiatives.

This is the practice to reduce overall packaging size, fill material, and paper waste through conscious packaging design choices. In addition, the growing demand for personalization and the rise of e-commerce are driving the growth of the category. With increased digitization and the rapid rise in adoption of the work-from-home model, large companies are now engaging with multiple stakeholders to create efficient packaging designs.

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2 months ago

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