UAE Beauty and Personal Care Products Market

The UAE beauty and personal care market is experiencing steady growth, driven by rising consumer demand for premium and organic products. Increasing disposable incomes, a growing expatriate population, and strong retail infrastructure support market expansion. E-commerce is gaining traction, with consumers favoring convenience and online-exclusive brands. Sustainability and halal-certified products are emerging as key trends, alongside demand for innovative skincare and men’s grooming solutions. Luxury brands continue to dominate, while local players are gaining recognition for culturally relevant offerings. The market remains competitive, with innovation and digital engagement shaping consumer preferences.

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