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Challenges of Demand Forecasting: What Makes It So Complex?

The process of demand forecasting can be intricate due to several inherent challenges. Rapid market changes, unpredictable customer preferences, and external disruptions such as pandemics or geopolitical events can throw forecasts off course. In addition, poor collaboration between departments and reliance on outdated tools can further reduce forecasting accuracy. These factors collectively make it difficult for businesses to make informed decisions. To overcome these challenges, companies need to invest in collaborative planning systems, ensure high-quality data input, and continuously refine their models.

Link: https://thousense.ai/blog/...
05:03 AM - Apr 04, 2025 (UTC)

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