MENA Nutraceuticals Industry Showing Significant Growth Potential

Changing Lifestyles Fuel Demand for Functional Foods and Dietary Supplements

The nutraceuticals industry across the Middle East and North Africa (MENA) region has seen considerable growth in recent years, driven primarily by changing lifestyles and rising health awareness among consumers. With busy schedules and increasing rates of lifestyle diseases, more people are looking for easy and convenient ways to enhance their health and wellness through functional foods and supplements. The region is now showing strong potential as an emerging for nutraceuticals.

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