Salesforce Service Cloud is a customer service platform that enables businesses to deliver personalized and efficient support to their customers. It centralizes customer data and provides tools for managing customer interactions across multiple channels, including phone, email, chat, social media, and self-service portals. Service Cloud helps businesses improve customer satisfaction, resolve issues faster, and deliver consistent service experiences.

Key features of Service Cloud include case management, where customer issues are tracked from initial contact to resolution. It allows support agents to view a complete customer history, making it easier to provide tailored support. Service Cloud also includes automated workflows, routing cases to the right agents and speeding up response times.

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