Ad Network Platforms
Ad network platforms are digital marketplaces that connect advertisers with publishers to facilitate the buying and selling of online ad space. These platforms aggregate available ad inventory from various publishers, such as websites, apps, and other digital properties, and offer it to advertisers who want to promote their products or services. Ad networks use targeting algorithms and bidding systems to match ads with the right audience, based on factors like demographics, interests, and user behavior. They enable advertisers to reach broad or niche audiences efficiently, while allowing publishers to monetize their content through ad placements. Common ad formats include display ads, video ads, and native ads.

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