The Rising Demand for Protein Bars Reshapes the Global Health Food
Manufacturing techniques and ingredient selection have evolved significantly in the Protein Bars industry. While whey protein remains popular, plant-based alternatives such as pea protein, soy protein, and hemp protein have gained considerable traction. Manufacturers are incorporating novel ingredients like cricket protein and algae-based proteins, catering to environmentally conscious consumers seeking sustainable protein sources.
The protein bar industry has experienced unprecedented growth in recent years, transforming from a niche product primarily targeted at athletes to a mainstream snacking option. The global protein bar , valued at USD 4.66 billion in 2022

Protein Bars Market

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