The Rising Global Phenomenon: Why Matcha Green Tea Is More Than Just a Trendy Beverage

Matcha, the finely ground powder of specially grown and processed green tea leaves, has been an integral part of Japanese culture for centuries. Originally brought to Japan by Buddhist monks in the 12th century, matcha was primarily used in traditional tea ceremonies, known as chanoyu.

What sets matcha apart from regular green tea is its distinctive cultivation process. The tea plants (Camellia sinensis) used for matcha are shade-grown for about three to four weeks before harvest. This unique growing method forces the plants to produce more chlorophyll and amino acids, particularly L-theanine, resulting in the characteristic vibrant green color and umami flavor.

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