Should Your Trade Business Have Multiple Google Business Profiles? Expert Insights

If you’ve ever wondered whether you can create more than one Google Business Profile (GBP) or Google My Business (GMB) as it was known previously, for your trade or service business then you’re in the right place. Being a digital marketer for service and trade businesses for 5 years, I have had business owners reach out to me asking whether they should keep their multiple GMB accounts or merge them all into one. And I know there are many others who keep dwelling on this question and haven’t yet been able to make a decision yet.
Google’s Rules: Can You Have More Than One Google Business Profile?
Google’s guidelines are straightforward: you’re allowed only one GBP per physical location. That means if your trade business operates from a single address, you should stick with just one profile.
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