In the world of digital marketing, WhatsApp has become an essential tool for businesses to engage directly with customers. With Meta’s innovative features, WhatsApp marketing has become even smarter. Meta’s frequency capping allows businesses to control how many times a user sees a marketing message, ensuring that customers aren’t overwhelmed. This feature helps maintain a positive customer experience while improving engagement and ROI. By optimizing messaging frequency, businesses can send relevant and targeted content at the right time, building trust and loyalty with their audience. With the right tools, WhatsApp marketing can be smarter, more efficient, and incredibly effective for driving conversions and long-term relationships.
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