Have you ever travelled through a city and felt happy, not just because of the surroundings but by seeing the hoardings around you? Recently, I passed through Edappally Junction and noticed a big hoarding with a Defender car. Its size and the beautiful look of the vehicle caught my attention and gave me a special feeling. As someone who loves cars, it was a moment to enjoy. This is exactly what hoarding companies in Kochi, Kerala, do, but they colour such simple areas with city designs into lively things and leave every other person impressible.Outdoor Advertising Changing the City's Appearance
The hoardings of Kochi, Kerala have transformed common streets into eye-catching advertisements. Take, for example, the colourful LED boards adorning Banerjee Road and Town Hall - this gives a pulsating feeling to the city. It captures the attention of commuters and lends an air of liveliness to the roads with its modernness.
For example, at Edappally Junction, hoardings are huge and colourful with designs; they give so much charm and colour to the area. Also, beneath the metro pillars, the posters add excitement to the scene. Outdoor marketing does not only sell brands but also gives glory to the city and creates thrills in everything.